Narrative Change

System change requires a shift in pervasive cultural models, a.k.a., “narratives”the assumptions, beliefs, attitudes, and ideas about how the world works that coalesce as common sense in a given society.  GWI’s narrative work with the Wellbeing Economy Alliance seeks to change the US public discourse about why the current economic system is not working for all of us, what a sustainable wellbeing economy might look like, and how we can bring that vision to life.

Well Cities

With 68% of the world’s population projected to live in urban areas by 2050, wellbeing in cities is of vital concern, especially with regard to climate change. GWI’s work with the City of Santa Monica, California and the Wellbeing Economy Alliance aims to bridge the gaps between expert and public understanding of wellbeing, replicate Santa Monica’s successful model to cities across the US, and connect these efforts to the global wellbeing movement.


One effective approach to fostering a sustainable wellbeing economy is strengthening LOCAL food systems. “Local” commonly means grown within 200 miles, but in this case, LOCAL means Low-impact, Open, Clean, Abundant, and Luscious. In partnering with the University of California Cooperative Extension – Master Gardeners of Orange County, this initiative considers practical ways to integrate LOCAL food into our everyday lives.